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Is Google Afraid of the Big Bad Wolfram?

17. 09. 2012 by Tassilo Pellegrini

SEARCH ENGINE WATCH: "I just want to be part of great stories that are told and for them to be relevant." – Zoe Saldana

Before diving into this lengthy post, I want to attempt to sum up with a 10,000 foot view of my thoughts on how link building is changing in light of the Penguin update.

I also want to make clear that this is an opinion-based piece and is designed to promote debate – and motivate people smarter than me to develop this theory, or crush it.

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Mon, 08/27/2012
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Yahoo Answers reaches milestone despite declining figures

26. 07. 2012 by Tassilo Pellegrini

VERTICAL LEAP: Over 300 million questions have been posed on Yahoo Answers in seven years, yanswersblog.com reports.

Since its launch in 2005, Yahoo’s Answers service has seen 300 million posers set and answered by other users. Despite reaching the impressive milestone, the news is bittersweet for Yahoo as usage numbers have declined, with Google’s semantic search thought to be behind the fall.

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Wed, 07/11/2012
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Why Google search's overhaul will matter to businesses

23. 04. 2012 by Tassilo Pellegrini

THE TELEGRAPH: Google's shift to semantic search will be a game changer if successful. Businesses need to take advantage of every opportunity this makeover provides, writes Emma Barnett.

This week the engineers behind Google search, arguably the world’s most popular internet service, announced that the engine is to undergo its most radical makeover to date.

The overhaul will be gradually rolled out over the next few months, but its effects could be transformational, both for users and businesses.

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Sun, 03/18/2012
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Google Fine Tunes Search Results

23. 04. 2012 by Tassilo Pellegrini

REDORBIT: Google, in an attempt to stave off its competition, is developing new web search technology for its search engine. This new technology is called “semantic search” and will give more facts and answers to search queries instead of strictly web links.

According to Amit Singhal, a top Google search executive, the search engine will search a database containing information on hundreds of millions of entities — people places and things.

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Fri, 03/16/2012
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Google to go semantic with new update

23. 04. 2012 by Tassilo Pellegrini

CLICKTHROUGH: Search engine giant Google is set to tweak its algorithm to improve its semantic search results.

Google is hoping to make its results more informative and useful for mobile users, and those using voice recognition technology.

Amit Singhal, from Google, revealed that upcoming algorithm changes will focus on semantic search tweaks.

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Fri, 03/16/2012
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Search this: What is Google up to with semantic search?

23. 04. 2012 by Tassilo Pellegrini

INTERNET RETAILER: Google Inc.'s move toward semantic search—which produces information to answer a search query and not just links to web sites—raises both opportunities and challenges for search marketers, experts say.

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Fri, 03/16/2012
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Sorry Google, I Don't Want Your Answers

23. 04. 2012 by Tassilo Pellegrini

FORBES: At a recent “insiders” event at Google headquarters, the company confirmed that it was revamping its search algorithms to make better use of semantic web. That’s “geek speak” for teaching a computer to understand the context of what you’re searching. Over the last few years, Google has been pretty good at figuring this out and serving up relevant results. But its latest announcement makes me question if Google’s growth strategy has jumped the shark.

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Fri, 03/16/2012
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Google To Become An Answers Engine In The Long Run

23. 04. 2012 by Tassilo Pellegrini

SEARCHNEWZ: The Google algorithm is reported to be undergoing another major overhaul that will transform Google search into more than just a conventional search engine. Google is trying to fix its shortcoming in the modern day technology as well as continue its dominance in the search market.

Googles top search executive Amit Singhal outlined the companys vision for search that will soon take it beyond just keyword-search result. In other words, a search on Google will not only understand your question but also give you results with extra information relating to your query.

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Fri, 04/20/2012
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Google Has All the Answers with Semantic Search Technology

19. 04. 2012 by Tassilo Pellegrini

B2C: The Wall Street Journal is reporting that Google is in the process of making dramatic changes to its search algorithm — the most significant changes in its history — by providing more direct answers to queries and using semantic technology to improve search accuracy. According to early reports, Google has been trying for nearly two years to group data into three entities: people, places and things and how various keywords relate to each other.

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Mon, 03/26/2012
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